Nice to meet you!

Hi I’m Jacqui

  strategic brand designer    here at WhiteSpace Design Studio, professionally trained designer and certified FGS Master Marketer.

I don’t like one size fits all solutions, and I’m allergic to obligation.

I don’t know about you, but neither of those work for me as a designer, business owner or mum.

I’m all about unique solutions, whether that’s for my clients or our family, we’re definitely not cookie cutter.

Whether it’s been working for myself before it was “cool” to be called an entreprenuner, or homeschooling before it was “what everyone needed to do” … I’ve been choosing the path less traveled!

 You’re probably wondering  so what’s this got to do with me?

I’m so glad you asked.

Sally Hogshead calls me … a secret weapon!

That simply means that I’m a special kind of 🦄 unicorn who enjoys bringing together the creative + logical sides to find unique solutions.

Say goodbye to obligation. Just because “everyone” says you need to do it, doesn’t mean it’s right for you, or that it will help you succeed.

 There’s no one size fits all solution. 

But there are frameworks!

Frameworks are simple processes built on principles, like the one I’ve created for the Total Brand Makeover to help you look like the expert you are.

I know what it’s like to not put yourself out there because your digital assets +  real estate don’t look consistent … we all start at the beginning.

And now you’re ready to transform your business from the inside out and elevate your customer experience!

Creating a professional brand is a combination of these three core things …

  your vision + identity + design!

1. Your VISION is your north star.

It’s what you do, who your serve + why expressed in your products + services, value proposition and a mood board.

2. Your IDENTITY is your look.

That’s right, it’s your look, not your whole brand. It’s a combination of your logo, submark, design elements and style guide.

3. Your DESIGN has two parts, graphics + marketing.

This is all of your assets … like your website, portals, social templates, products and services, as well as your opt-ins, social content, email newsletters and sales funnels.

You can read  how we can do this together here.

There’s another framework that has transformed how I work with my clients and how I orgranise my day.

This is the secret stuff that helps us succeed by design!

I spent so much time searching for the latest tips, tools + tactics to be more productive. I’m embarrassed to say that I use to burn the candle at both ends, miss precious moments right in front of me because I was too distracted running through my next ten to dos.

To cut a long story short, because I know you’ve got things to do, I experiemented with everything … early mornings, late nights, different routines, what was popular and trending.

Over those months I learnt a tonne about me, life + what really works and most importantly WHY.

Learning about productivity and personal development was just a hobby. I didn’t expect it to change the way I work with clients too.

Creating this productivity framework has transformed the way we do life as a family!

Side note : his will be our 8th year living by these principles and we’re more connected, supportive + intentional with our time. You can learn more about it here.

What I love about working with clients this way is how it simplifies what’s overwhemling and keeping them stuck.

It’s like Rick Warren says …

“The secret of effectiveness is to know what really counts, then do what counts, and not worry about the rest.”

And with so many things trying to get our attention today, focus is a valuable commodity if you want to do the things that matter most.

It’s not just with your schedule, it applies to your business too.

This is where the story all comes together.

Whether it’s your day or your business,  success is designed  … you put the principles to work so you can reach you goals.

In productivity it’s all about your habits + routines. And in business it’s your branding, graphics and marketing.

When you have these three working together communicating the same strong message, your business just got a simplier to run and a whole lot easier to grow! I’m assuming that’s your goal.

I can help you with both… so let’s simplify your business + life, because …